Our Management Team

Matt Stephenson – Managing Director

Matthew fulfilled his desire to become a master of his own destiny in January 2007, when he purchased Sweet Dreams Ltd.
When Sweet Dreams Ltd – an already established business in the North East for over 30 years – came up for sale, it represented the perfect opportunity for Matthew to test his business acumen. Having re-mortgaged, cashed in all the family savings, Matthew believed it was a risk worth taking.

Matthew heads up Sweetdreams Ltd and Choc Nibbles, the disruptive confectionery brand continues to gain momentum on the high street.

In October 2017, Sweetdreams moved to larger premises due to ever growing demand and diversified into new chocolate product lines in artisan chocolate panning processes.


Andy Baxendale – Technical Director

Fresh from his appearance on The Sweetmakers’, which aired on BBC Two, Andy Baxendale, more commonly known as the Sweet Consultant, is our technical director. Andy’s experience lies in all things confectionery and he will manage the development of new products, recipes and legislation as well as giving technical advice and driving quality assurance.

Andy, as technical director continues to enhance technical standards as well as maintaining our ‘A’ grade and globally recognised BRC (British Retail Consortium) standards. Andy’s technical knowledge and skills are at the top of the confectionery industry.



We have a growing number of UK and international stockists and are very happy to consider further enquiries. If you would like learn more about our Sweetdreams Confectionery product range or would like to be a Choc Nibbles stockist please complete the form below. Please note we supply to trade only, minimum order quantities apply.

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