Partnering with Jeral Distributors to Launch Choc Nibbles in South Africa

Posted on 16th June 2025

Sweetdreams Confectionery is proud to announce an exciting new partnership with Jeral Distributors (PTY), bringing our iconic Choc Nibbles to South African consumers for the very first time.

Selection of Choc Nibbles bag flavours

This collaboration began at ISM Cologne 2025, where Jeral’s team were actively searching for distinctive products with a compelling story. Choc Nibbles stood out for all the right reasons: an unbeatable combination of great taste, fun, playful format, and our commitment to reducing food waste by repurposing surplus ingredients into something delicious and different.

The first order of 150g Choc Nibbles bags in four crowd-pleasing flavours (Original, Toffee Crumble, Orange, and Mint), along with Original Choc Nibbles Bars, is now en route to South Africa. The products will be trialled in select retail outlets, supported by sampling to help shape flavour preferences and buying behaviour before expanding across both retail and wholesale channels.

This partnership represents much more than a new market — it’s a proud milestone in Sweetdreams’ ongoing growth beyond the UK, working with like-minded partners who believe in great confectionery, made the right way, with a focus on reducing waste and adding value.

We’re excited for what’s to come.

For export and partnership enquiries, please contact:

info@sweetdreamsconfectionery.com

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We have a growing number of UK and international stockists and are very happy to consider further enquiries. If you would like learn more about our Sweetdreams Confectionery product range or would like to be a Choc Nibbles stockist please complete the form below. Please note we supply to trade only, minimum order quantities apply.

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